Rather than collect the change from a canned coffee or sweet soda, customers can elect to donate it to the March 11 earthquake and tsunami relief fund set up by the Japanese Red Cross. Donations can be made in ¥10 or ¥100 increments. After making a donation, a voice pipes up thanking customers for their good deed of the day.
The collection boxes will be available until Sept. 30.
So go ahead, Japan: Drink and donate.