Japanese Food Wins over Foreign Epicures 01/16/2012
 Locally produced foodstuffs also have been "rediscovered" by Japanese and this has helped people regain the confidence they lost in the face of the devastation caused by the Great East Japan Earthquake. However, many non-Japanese are knocking on Japan's door to learn the skills of local chefs.
 Interested in a part-time job that pays 2.5 million yen ($30,500) per hour for delivering a pizza to a remote island by plane? Too good to be true? Yes and no. While the job offer was right on the money, it was only a one-time deal, or rather, a one-pizza delivery. Job security was clearly not on the menu. But no one cared about the downside, and thousands applied for the job. And that was the point--the campaign generated massive publicity for the pizza company.
 "Wow! Just look at this!" is a typical reaction when customers get a look at the unusual ice cream served at a shop in Tokyo. There is the cone, of course, and the coiled ice cream above, and something that looks like a tail rising higher, aiming for the ceiling.
Foodex 2010: Trends and New Stuff 03/04/2010
 The annual Foodex Japan is one of Asia’s largest food and drinks fairs. Foodex is the go-to event for Japanese and foreign companies to network and show off their products . . . and for everyone else to sample their wares. Baumkuchen blitz 02/28/2010
 As convenience store chains go, Family Mart is one of the nicest. The quality and cleanliness always seems to be higher than average, which perhaps explains why minimalist retail store Muji chose it as the convenience store to carry Muji products. Or maybe it’s simply because both were originally part of the Seiyu Group, a large conglomerate and operator of Japanese supermarkets.  The Japanese celebrate St. Valentine's day in a rather unique fashion. Only women give away chocolate to men they care about. It is not unusual for them to buy 20 to 30 boxes of chocolate. But other than in the Western world the chocolate boom goes on until March 14th when the men are asked to give chocolate in return. News from the Drinks Front 02/09/2010
 Japanese beer drinkers are tired of the same old tastes from the big four brewers and instead turn to a growing number of microbreweries across the country for something different. Also the already mentioned Suntory/Kirin merger was recently called off again.  With weeks to go until Valentine’s Day (and its younger Japanese cousin, White Day), the barrage of new chocolate products and chocolate marketing has begun. Japan’s 285,000-ton-a year habit pales in comparison to western consumption, but the sweet stuff plays an major role in the country’s snack and dessert markets, as well as in societal traditions such as the o-chugen, o-seibo and omiyage. Yakult to open factory in the US 01/21/2010
 Yakult Honsha, a Japanese maker of yoghurt-like drinks, plans to start output in the United States by 2012 to meet growing demand, the head of the company's overseas business said on Thursday. illy brings Italian café culture to Japan 12/21/2009
 Transplanting Italian café culture to Japan is a big challenge, but it’s one that Gen Saito relishes. Saito, director of marketing & planning and new business development for Pronto Corporation, took on the job two years ago and in a market dominated by big chains such as Starbucks, Tully’s and traditional Japanese “kissaten,” he and his team have managed to create a niche for the relatively new brand of espressamente illy. | Welcome to
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